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Principles of Marketing (17th Edition)

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Principles of Marketing (17th Edition)

by Philip Kotler

10.0
56 Ratings

Synopsis

"Principles of Marketing (17th Edition)" is an extraordinary literary masterpiece written by Philip Kotler. Spanning across the realms of Marketing, this work captures the hearts of readers worldwide with its profound narrative, compelling themes, and brilliant character design. Originally published in 2017, it remains an essential read and a monumental standard of its genre.

Pages

736

Published

2017

Genres

Marketing

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